LUMITOS's online marketing blog

A New Era of Content Production: Artificial Intelligence in Use at LUMITOS
21.02.23 | 0 Comments | Author: Rolf Preuß

At LUMITOS, we are always looking for state-of-the-art and suitable technologies to make our portal content even better for our users. For this purpose, we are currently using three AIs in a pilot project in the production process of our content.

Perfect translations with DeepL

To ensure that every reader receives our content in the best possible language for them, we use artificial intelligence DeepL for localization into German, English, French and Spanish.

DeepL uses a neural network to understand natural language and the translations are much more lively and effective than traditional translation programs. This benefits our portal users because it allows us to translate news from any language at lightning speed with top quality.

DeepL im Einsatz bei LUMITOS

Create matching images and graphics with Midjourney

With the AI Midjourney we make sure in our content setup that every photo or illustration we use fits perfectly to the content of the news. Just like the image accompanying this post 😉

Midjourney is an AI-based tool that automatically creates graphics, photos and images according to specifications. It combines a unique AI with a user-friendly interface. It helps us to choose the desired style and size for our news.

Die KI erstellt nach Vorgabe Bilder, die in mehreren Iterationen optimiert werden

Generating interesting headlines with ChatGPT

And who hasn’t read a rather boring headline even though the article itself was exciting? By using ChatGPT’s artificial intelligence in our newsroom, we ensure that the headline reflects the content while appealing to readers.

Creating exciting headlines with ChatGPT

Thanks to these innovative technologies, our news are always up-to-date, understandable and engaging, and we have additionally been able to make our production process much more efficient while improving content quality.

Discover the results of AI for yourself on the news pages of our industry portals:

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